The essence of network marketing

The InService @ VCon 2011

If you have been in this business for awhile, let me ask you something. What is the essence of network marketing? Is it trust? Integrity? Freedom?

All of these count, but ultimately the essence of network marketing is service. In fact, if you understand what it means to be in service, you will understand network marketing. And if you understand network marketing, you will know how to achieve your goals in this business.

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Pushing through

Source: Getty

Do you find yourself in doubt sometimes?

When these moments shadow us and we are short on belief, this is natural. But we must overcome this doubt or run the risk of it festering within. If you are a leader, it can spread like a virus and infect your team!

To push through, try this four-fold approach from the Arthashastra, written over a thousand years ago by Chanakya:

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With commitment, anything is possible

Credit: Getty Images

If belief is the fuel and focus is the navigation system, commitment is staying on the path until you reach your goal. Only when you understand commitment, can you achieve success.

We began just like you, as Network Marketers with the sole purpose of being financially free. We were hit by challenge after challenge, yet we survived. Why?

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The power of focus


Recently I wrote about the importance of belief as the first step to success, and spoke about it at V-Malaysia 2011. The next step is focus. Once you believe, you need to identify your goal and do everything you can to get there.

Take the sun for example. Without focus, the power of its rays goes everywhere. With focus, say from a magnifying glass, just the smallest ray of sunshine can start a fire. That magnifying glass exists in your mind, and that is what we call focus.

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Believe, and the world is yours


Belief is the single most powerful force.

When you believe, you can achieve anything. Great inventors believed in what they were doing. Although failure after failure came, they kept going, driven by the belief that what they were doing had to work. Success does not stem from the belief that something can work; it’s the belief that something must work!

Let me tell you a great story I heard long ago that still resonates with me today:

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